PROVIDENCE, R.I. -- Citizens Financial Group (CFG) is the best bank in the country for baby boomers, according to a new report from the personal finance website GOBankingRates.com. The site recognized the convenience of thousands of Citizens Bank and Charter One branches and ATMs and noted CFG's commitment to offer complimentary financial and investment reviews to anyone, "even if they are currently a client of another investment firm."
This recognition follows Citizens' naming last year by Money Magazine as one of the "Best Banks in America."
Surveying local and national institutions across the United States, GOBankingRates.com measured three key considerations critical to a positive baby boomer banking experience: customer service, retirement planning and convenience.
"We are proud to be recognized for our focus on delivering a more simple, clear and personal approach to banking," said Brad Conner, Vice Chairman of Consumer Banking at Citizens Financial Group. "This recognition highlights our efforts to continually improve our service and create the best possible banking experience for all our customers."
The baby boomers -- Americans ages 50 to 68 -- represents the largest generation currently banking. It is projected that half the U.S. population will be over 50 by 2017. The complete GoBankingRates.com list of the top 10 banks for baby boomers can be found at GOBankingRates.com.
About Citizens Financial Group:
Citizens Financial Group is the 13th largest retail bank holding company in the United States according to SNL Financial with $122.2 billion of total assets as of December 31, 2013. Headquartered in Providence, Rhode Island, and with approximately 18,600 employees, CFG delivers a broad range of retail and commercial banking products and services through approximately 1,370 branches and more than 3,500 ATMs operated in a 12-state footprint across the New England, Mid-Atlantic and Midwest regions; and through online, telephone and mobile banking platforms. CFG has over 80 retail and commercial non-branch offices located both in its geographic footprint and in five states and the District of Columbia outside its branch footprint. Its two bank subsidiaries are Citizens Bank, N.A., and Citizens Bank of Pennsylvania. They operate a branch network under the Citizens Bank brand in Connecticut, Delaware, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island and Vermont; and the Charter One brand in Illinois, Michigan and Ohio.